<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>2076-054X</journal-id>
<journal-title><![CDATA[Población y Desarrollo ]]></journal-title>
<abbrev-journal-title><![CDATA[Poblac.Desarro.]]></abbrev-journal-title>
<issn>2076-054X</issn>
<publisher>
<publisher-name><![CDATA[FACULTAD DE CIENCIAS ECONÓMICAS- UNA]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S2076-054X2025006000005</article-id>
<article-id pub-id-type="doi">10.18004/pdfce/2076-054x/2025.031.60.005</article-id>
<title-group>
<article-title xml:lang="es"><![CDATA[El etnocentrismo y la intención de compra de productos &#8220;hecho en Paraguay&#8221; de consumidores del Gran Asunción, Paraguay en 2022]]></article-title>
<article-title xml:lang="en"><![CDATA[Consumer ethnocentrism in Paraguay and the willingness of Paraguayan consumers to buy Paraguayan-made products in 2022]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Pisani]]></surname>
<given-names><![CDATA[Michael J.]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Caceres-Zarate]]></surname>
<given-names><![CDATA[Alcides G.]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Tello]]></surname>
<given-names><![CDATA[José Carlos]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Becker]]></surname>
<given-names><![CDATA[Silvio Eduardo]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Universidad Central de Michigan  ]]></institution>
<addr-line><![CDATA[ ]]></addr-line>
<country>Estados Unidos de América</country>
</aff>
<aff id="Af2">
<institution><![CDATA[,Investigador Independiente  ]]></institution>
<addr-line><![CDATA[Asunción ]]></addr-line>
<country>Paraguay</country>
</aff>
<aff id="Af3">
<institution><![CDATA[,Universidad Americana  ]]></institution>
<addr-line><![CDATA[Asunción ]]></addr-line>
<country>Paraguay</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>06</month>
<year>2025</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>06</month>
<year>2025</year>
</pub-date>
<volume>31</volume>
<numero>60</numero>
<fpage>5</fpage>
<lpage>16</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://scielo.iics.una.py/scielo.php?script=sci_arttext&amp;pid=S2076-054X2025006000005&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.iics.una.py/scielo.php?script=sci_abstract&amp;pid=S2076-054X2025006000005&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://scielo.iics.una.py/scielo.php?script=sci_pdf&amp;pid=S2076-054X2025006000005&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="es"><p><![CDATA[RESUMEN El objetivo general del estudio es conocer cómo influye el etnocentrismo del consumidor en la intención de compra de consumidores del Gran Asunción. Se explora tres actitudes y creencias de los consumidores: el etnocentrismo del consumidor, el localismo del consumidor y el juicio de producto del consumidor. Además, se explica cómo estos modelos impactan en la intención de compra de consumidores asuncenos hacia productos de origen local con etiquetas &#8220;Hecho en Paraguay&#8221;. La recolección de datos se realizó mediante una encuesta dirigida a 396 consumidores, de clases media y alta de Gran Asunción durante el primer semestre de 2022. Se encuentra evidencia de que niveles más altos de etnocentrismo del consumidor aumentan la predisposición del consumidor asunceno a adquirir productos fabricados en Paraguay. Por otro lado, se observa que el localismo del consumidor y el juicio de productos del consumidor moderan la relación etnocéntrica del consumidor con las intenciones de compra de productos &#8220;Hecho en Paraguay&#8221;, pero no como se esperaba (es decir, niveles más altos de localismo y juicio de productos locales reducen las intenciones de compra de productos locales).]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[ABSTRACT In this paper, we explore and model how three consumer attitudes and beliefs-consumer ethnocentrism, consumer localism, and consumer product judgment-impact Paraguayan consumers&#8217; willingness to purchase Paraguayan products. Through a purposive survey of 396 Paraguayan middle- and upper-class consumers during the first half of 2022, we find evidence that higher levels of consumer ethnocentrism increase the willingness of Paraguayan consumers to Paraguayan-made products. We find that consumer localism and consumer product judgment moderate the consumer ethnocentric link to Paraguayan purchase intentions, but not as expected (i.e., higher levels of localism and local product judgment reduce local product purchase intentions).]]></p></abstract>
<kwd-group>
<kwd lng="es"><![CDATA[etnocentrismo del consumidor]]></kwd>
<kwd lng="es"><![CDATA[localismo del consumidor]]></kwd>
<kwd lng="es"><![CDATA[elección del consumidor]]></kwd>
<kwd lng="es"><![CDATA[Paraguay]]></kwd>
<kwd lng="en"><![CDATA[consumer ethnocentrism]]></kwd>
<kwd lng="en"><![CDATA[consumer localism]]></kwd>
<kwd lng="en"><![CDATA[product judgment]]></kwd>
<kwd lng="en"><![CDATA[Paraguay]]></kwd>
</kwd-group>
</article-meta>
</front><back>
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