SciELO - Scientific Electronic Library Online

vol.21 número2Proceso de negociación del Acuerdo Marco Interregional de cooperación Unión Europea-MERCOSUR. 1995-2004: Principales dificultades índice de autoresíndice de materiabúsqueda de artículos
Home Pagelista alfabética de revistas  

Servicios Personalizados




  • No hay articulos citadosCitado por SciELO

Links relacionados

  • No hay articulos similaresSimilares en SciELO


Investigación Agraria

versión On-line ISSN 2305-0683


VEGA BRITEZ, Gustavo Daniel et al. Perception of the geographical indication in bovine meat and willingness to pay. Investig. Agrar. [online]. 2019, vol.21, n.2, pp.149-156. ISSN 2305-0683.

The search for healthier agri-food products of sustainable origin and of a specific geographical region is on the raise and represents an interesting market. In this sense, the objective of this research was to identify consumers' perceptions of bovine meat with geographical indication (GI) and the willingness to pay for this attribute. An electronic survey was carried out through a questionnaire developed in the virtual platform of Google Drive through Internet, with 465 consumers during 60 days, from different regions of Paraguay. Meat with GI is still unknown to consumers. While only a minority of consumers are willing to pay more for meat with GI, an interesting market niche that should be explored. However, this attribute can be a tool capable of generating added value, offering bovine meat of differentiated quality and unique in the region.

Palabras clave : quality of meat; certified meat; consumer profile; traceability.

        · resumen en Español     · texto en Español     · Español ( pdf )